Pure Terry towels , sometimes known as Turkish towels, originated in Constantinople, Turkey, where they were woven on handlooms. The technology of weaving towels was enhanced in European countries in the mid-nineteenth century, and power-powered looms were developed (Hobson 1990).
Bath fabrics are mostly produced in India's decentralized handloom and power loom industries (Gangopadhyay et al 1999). The majority of terry fabric manufacturing facilities are located in and around Chennai, Erode, and Sholapur. However, terry materials are made in the organized sector as well. However, the volume of terry fabric production in the organized sector is substantially lower than in the decentralized sector.
Only 10-15% of total terry fabric production was produced in the organized sector until the last decade (Kwatra 1994). Trident, Bombay Dyeing, Modern Terry Towels, Abhishek Industries, Garware Wall Paper, Welspun Polyesters, Trimbak Industries, Sharda Terry Towel, Santogen Exports, Vanasthali Textiles, and others are some of the well-known terry towel makers in the organized sector. The majority of organized sector units cater to the export and high-quality section of the domestic market, which mostly includes hospitals and the leisure industry.
Terry towels are a key product category for Indian textile industries, as they control a large portion of the world's largest market. By 2025, the global home textile sector is predicted to grow to US $60 billion, up from US $52 billion now. By 2025-26, India's domestic textile sector is predicted to nearly treble from its current level of US $8 billion. Terry towels account for the majority of towel sales in the Western world. Even in India, the country's largest global suppliers are focusing their efforts on the indigenous branded terry towel industry. The attraction is the great growth potential with attractive margins.
Trident is an emerging name among the other industry players and it is successfully meeting the demands of terry towels globally with its quality products. The products manufactured at this company are globally recognized and popular among consumers. The company also offers deals on terry towel wholesale and successfully takes the textile business to the next level.
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